Sure, we partner you on your journey to marketing success, but not before answering a few vital questions. Which way are you headed? How soon do you want to get there?Are you looking to retain your existing customers, or acquire new ones? How crucial are your customers to your growth plans? Are we addressing local, national or international audiences? It is only after these have been sorted out do we get to work, defining an optimal brand proposition, and charting appropriate online and offline marketing channels to optimize its impact.
Launch and Roll-out
At heart, we remain creationists who firmly believe that everything (or everything worth its salt, anyways!) starts with a Big Bang! You, of course, get to experience the proof of the pudding – in the out-of-the-box ideas that fuel our memorable launch and roll-out strategies.
One size doesn’t fit all, not when it comes to channel marketing. Differentiating between dealers and distributors. Delicately sidestepping the clash between direct and indirect sales. Ensuring that channel marketing assets, templates and guidelines are used correctly by the respective agencies. Our experience in helping enterprise clients get fragmented audiences onside, positions us strongly to guide you down the channels that matter.